Many new business owners have been miseducated about online marketing. They’ve been told they need a website and they need SEO, but there’s more to it.
What is often left out in digital marketing advice is something called conversion optimization and the essential need for strong sales copywriting. It’s these two components along with professional web design and SEO that lead visitors to buy your products, join your newsletter, or call you for service. We provide all four components collectively. We believe you can’t have one without the others. Here’s a brief description of what we provide:
- Sales Copywriting
We write copy with the goal of convincing the ideal prospect to buy your product or service and/or at least take some preliminary first step.
- Search Engine Optimization
After understanding which keywords ideal prospects are using to search for products and services like yours, we incorporate those into your website’s content which draws traffic to your website over time.
- Web and Logo Design
Professional logos and websites will provide the credibility you need to start the conversation about what you offer. We provide clean, cross-browser, custom designed, mobile-friendly, WordPress websites with built in security and speed.
- Conversion Optimization
None of this would matter if we didn’t test it. We’ll test the copywriting, layout and design elements in front of real people to insure your website meets your desired call-to-action. After that, we’ll keep an eye on the analytics to make sure your website continues to convert.